Thursday, August 9, 2012

Nokia launches Asha 305 and Asha 311 - Free 40 EA Games

Nokia has added to its existing lineup of Asha phones with two new models, the Asha 305 and the Asha 311 in India. The Asha 305 is priced at Rs. 5,029 whereas the Asha 311 is priced at Rs. 7,139.

The Nokia Asha 305 and 311 were first announced in June along with the Asha 306 that was expected to be announced today but didn't make the cut.

The Nokia Asha 311 boasts of a 3-inch scratch resistant capacitive touchscreen with a resolution of 400x240 pixels. The device has 256MB internal storage of which 100MB is available to the user. The storage is expandable up to 32GB via a microSD card. The device is quite lightweight, weighing a mere 95 grams. Under the hood, the Asha 311 is powered by a 1GHz processor and runs on an 1110mAh battery. The rear of the device houses a 3.2MP camera and the device doesn't have a front facing camera.

Nokia Asha 305

The Nokia Asha 305 on the other hand is a dual-SIM phone. The SIM cards are hot swappable meaning that you don't need to switch off the device or remove the back cover to insert the SIM cards. The phone also boasts of a 3-inch touch screen but it is resistive in nature. The Asha 305 has internal storage of just 10MB but it is expandable via a microSD card up to 32 GB. The device has a 2MP rear snapper and weighs a mere 98.3 grams.

Both the devices boast of a new Nokia swipe user interface, a browser that boasts of cloud acceleration and 40 free EA games including the likes of Tetris, Bejeweled, Need for Speed: The Run, Fifa 12 and more.

Announcing the latest Asha Touch range, Mr. Viral Oza, Director Marketing, Nokia India, said, “The Nokia Asha family has received tremendous consumer response. With a variety of form factors across price points and innovations such as Nokia Browser, Nokia Maps and DRM free Nokia Music, Nokia Asha family has triggered data consumption habits in first time data users. With the launch of Nokia Asha Touch range, we are strengthening our range of ‘mobile internet’ devices that offer these exciting experiences to the consumers.”

The latest Nokia Asha devices were launched by India’s ace racer, Karun Chandhok. “I spend most of my time on the road and this is a great device for me to stay connected with my friends and loved ones. Being a gaming enthusiast, I am impressed by the EA Games package on these devices. With these devices, Nokia again has launched a winner true to its legacy,” said Karun Chandhok.


Mr. Viral Oza, Director Marketing, Nokia India and F1 racer Mr. Karun Chandhok at the press conference, launching Nokia Asha 311 and 305 mobile phones.

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